October 2008 
 

Advertising

West Virginia M.D. News, established in 1999, is a business and lifestyle magazine mailed monthly to every physician and all hospital executives in West Virginia. M.D. News is the ideal marketing tool to reach these busy professionals and the only publication to reach 100% of this exclusive market.

Doctors are often difficult to reach, but they do read their own publications. For this reason, M.D. NEWS is designed as a "must read" for the local medical profession.The "across the street" articles guarantee readership, as these professionals are eager to read about themselves and their local colleagues in their own marketplace

For help with your marketing needs contact info@mdnewswv.com
or call Libby Barna, 304-344-1339.


Reprints

Reprints make the most of your exposure in M.D. News by generating awareness and prestige beyond the magazine. Reprints add advertising clout to highlight your practice's assets and achievements. These are among the most cost-efficient and effective promotional vehicles available. And there's no need to design or print additional marketing collateral - these pieces are delivered ready to tell your story.


 


MECHANICAL SPECS

Final Trim: 8.5” wide x 11” tall
Binding: Saddle-stitched
Cover: Sheet fed on 100 lb. gloss text
Body: Sheet fed on 70 lb. gloss text
Line screen: 175

DIGITAL OUTPUT SPECS

Macintosh platform preferred.

Required Items for Digital Output:

·                                 Hard copy/proof at 100% final size

·                                 All fonts

o                                                        Apple compatible fonts

o                                                        Provide both printer & screen fonts if using postscript fonts

·                                 All images

o                                                        TIF or EPS format

o                                                        350 ppi resolution at 100% size (CMYK or Grayscale)

o                                                        800 ppi bitmap (line art)

ACCEPTABLE APPLICATIONS
Adobe InDesign®
Adobe Illustrator®
Adobe Photoshop®
QuarkXpress®
PDF Format: Press Optimized [PDF/X-1a preferred]

We do not accept ads created in Microsoft® Publisher®, Microsoft Word®, Microsoft Powerpoint®, Multi-Ad Creator®, or Corel Draw®.

DISK TRANSFER

All digital files should be provided on a CD-ROM and must be accompanied by a hard copy/proof of the finished product.

For more information, send an email to: info@mdnewswv.com